The Store catalog in Mash Commerce Cloud™ serves as your central hub for managing all aspects of your digital storefront. From creating and configuring stores to managing products, policies, and multi-store operations, this section provides you with the tools needed to build and maintain a professional online presence tailored to your customers.
Key features of the store catalog
Store creation: Quickly set up new stores by adding essential details like store name, URL, and branding. Visit How to create a store for step-by-step instructions.
Store configuration: Add logos, hero images, and social share images. Customize layouts and adjust SEO settings for optimal visibility. Learn more in Setting up store configuration.
Store policies: Build customer trust by configuring shipping policies, return guidelines, and terms and conditions. Visit Managing store policies for details.
Product management: Add and manage products for each store, including descriptions, images, and pricing. Check out Adding and managing products in your store.
Multi-store management: Assign unique product catalogs, branding, and policies to each store. Learn more in Managing multiple stores.
Store archiving: Archive stores you no longer need, removing them from your active list while retaining data for future reference. See Archiving a store for guidance.
How to use the store catalog
Create and configure stores: Navigate to the stores section and click + create store. Add required details, branding elements, and SEO configurations to ensure your store reflects your brand.
Add products to stores: Assign products from your catalog to specific stores, tailoring the product selection to your audience.
Monitor store performance: Use analytics to track sales, customer engagement, and trends for each store. Optimize settings and offerings based on insights.
Manage multiple stores: Toggle between stores to oversee operations, update branding, and configure policies.
Archive unused stores: For stores no longer in use, archive them while retaining historical data for reference.
Best practices for managing your store catalog
Keep stores updated: Regularly review and update store branding, products, and policies to keep them fresh and relevant.
Customize for your audience: Tailor the product catalog, branding, and policies of each store to better serve specific customer segments.
Leverage analytics: Use performance insights to refine your strategies, boost top-performing products, and improve store engagement.
Maintain consistency: Ensure your stores reflect consistent branding, messaging, and quality for a seamless customer experience.
What’s next?
Now that you understand the basics of the store catalog, here are your next steps:
Create your first store: Learn how to set up a new store in How to create a store.
Configure store branding: Enhance your store’s appearance by adding logos, hero images, and social share images in Setting up store configuration.
Need help? Contact our support team at Partner Success.